There are lots of cases where the superior product fails completely and something inferior in most every way ends up becoming standard. I don't understand why

There are lots of cases where the superior product fails completely and something inferior in most every way ends up becoming standard. I don't understand why anyone would see this as something that can never happened. The market is made up of people and people are often going to be ignorant about the details of what they're buying. Often they choose purchase price above all even though total cost of ownership is a lot more expensive for the "cheap" product. Then you have to add market hype, incorrect perception, on and on.