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Ads is free money from Amazon. After all they have the best possible traffic one can imagine: clear shopping intent queries, with customer shopping history. The
by tanilama 9y ago
Ads is free money from Amazon. After all they have the best possible traffic one can imagine: clear shopping intent queries, with customer shopping history. They just need to put up the billboards, the money will follow. Maybe not Google scale, but free money, what not to like?
- arbuge 9y agoSeveral things... for example: as a seller advertising on Amazon, you are sharing all your profit metrics with a potential competitor who has a history of stepping in with their own proprietary branded products where they see significant profits to be made.