> Does that mean I'm in the minority, because for me, the more a company tries to "communicate the utility or the feeling that this product will give you" inste

> Does that mean I'm in the minority, because for me, the more a company tries to "communicate the utility or the feeling that this product will give you" instead of factual information, the more I perceive them as crappy and/or dishonest? No, it means that you are probably not in the core audience that Apple tries to target with its ads (to use the iPhone example from the parent). This is nothing good or bad - I also prefer to compare specs instead of "feelings" (I openly admit that lots of important information is not given in the specs listened in a typical webshop, such as how long the mobile phone will be supported with Android updgrades). The important spec field that makes the difference is "Operating system": If you care about what iOS offers, you will only consider mobile phones that have "iOS" in this field (i.e. only compare the specs of the different iPhone versions). If you don't care about what iOS offers, you will probably not buy an iPhone anyway.