Hmmm. My product has "this cluster of users" vs "that cluster of users". But we really don't attempt to imagine their home-life. Or race or sex or orientation.

Hmmm. My product has "this cluster of users" vs "that cluster of users". But we really don't attempt to imagine their home-life. Or race or sex or orientation. Just what they are into feature-set wise. EDIT: I think we call them "User-Type-A" and "User-Type-B". That doesn't sound very sexy - but it helps us prioritize feature development (esp. since "User-Type-B" never pays for anything - those features come last. But the non-paying user type is the most winge-ey - I've never figured out how that could be - but they are)