3 ms·
That's my understanding too. The useful way to do a persona is: 1. Find a (real!) user of your product, that you believe to be more-or-less an "archetype" of a
by virgilp 9y ago
That's my understanding too. The useful way to do a persona is:
1. Find a (real!) user of your product, that you believe to be more-or-less an "archetype" of a class of similar users
2. Start writing down his(her) workflows/ how (s)he uses your app/what (s)he's trying to achieve, etc.
AFAIK my company is even preserving the real first name of the "persona". If we're talking about real people, then it makes sense to use their behaviors/needs to guide the design of the product. If we're talking about imaginary people... well, you're just optimizing your product for some imaginary user :)