Classic verge bullshit where they assume everything apple does is innovative and "the future". If you look at the general market you will find things like note8

Classic verge bullshit where they assume everything apple does is innovative and "the future". If you look at the general market you will find things like note8, which adds a hardware button, pixel2 which adds a hardware squeeze detector, gear s3 which adds a physical circular wheel. I promise you verge will soon publish an article indignantly explaining how every touchscreen needs a notch on the top that looks ugly and obscures viewing area.