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I am recommending the list price be raised, which would get rid of the need for resellers. The resellers are capturing some value from an inefficient system, an
by ikeboy 9y ago
I am recommending the list price be raised, which would get rid of the need for resellers. The resellers are capturing some value from an inefficient system, and the system became efficient there would be no value left to add and therefore no resellers.
- Retric 9y agoAgain bands and resellers are making different optimizations. A percentage of people showing up will buy extra merchandise which increases revenue. This captures value from people willing to pay higher ticket prices. So, if the band picks a price to sell out our reseller can buy all tickets raise the price and not sell out for a net profit. Meanwhile the band makes less money and fewer fans get to see the show. Remember, in the current system both the venue and bands are maximizing their profit.