Why should anyone collect this data? Can you imagine the first time it's hacked and we have complete details of everything that anyone watches and when? It will

Why should anyone collect this data? Can you imagine the first time it's hacked and we have complete details of everything that anyone watches and when? It will be awful, hilarious, and horrifying all at once. "Your Royal Majesty, according to the recent Mindgeek hack, it appears you.." NO ONE in their right mind wants that.