I think a lot of it comes down to having many choices with no good way to choose. If I’m faced with a large array of unfamiliar beer, well, why not go for the I

I think a lot of it comes down to having many choices with no good way to choose. If I’m faced with a large array of unfamiliar beer, well, why not go for the Iron Maiden one? At the very least it’ll be interesting, and your chances of getting something good are about as high as they would have been anyway.