To the downmodders: In terms of real money, what comes out of it, is affiliate sales for companies + brand advertising. Brand advertising is mostly worthless

To the downmodders: In terms of real money, what comes out of it, is affiliate sales for companies + brand advertising. Brand advertising is mostly worthless and gets talked up in value because it is even more worthless on national television. But the kind of advertising that results in a sale is worth real money. Facebook either needs to start selling mortgages in house or develop better relationships with someone who sells mortgages.