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Curious to know the "@company - twitter account" importance compare to the other one you have listed?

• ckluis 9y ago
  Less important for us as b2b/enterprisey, but omni-channel support could potentially allow a tweet to be turned into a ticket associated with a customer... that could be beneficial. Not so much for the day job, but for some of the companies I've been on the board of.
• plehoux 9y ago
  Thanks, make sense. At Missive, we have yet to integrate with Twitter/Facebook... but as you mentioned even if it's less important, it's still a big sale argument for a platform like ours.
  • ckluis 9y ago
    The order of priority is probably strongly influenced by the type of company b2b, b2e, b2g, b2c, or marketplace. As mostly a b2e we have SLAs and reporting requirements to a lot of our customers and automating that, but still capturing/transferring disparate information is just a royal pain.