Strictly speaking though, the rides aren't what is being subsidised by VC money, that is, the company aren't losing more money with each additional booking. The

Strictly speaking though, the rides aren't what is being subsidised by VC money, that is, the company aren't losing more money with each additional booking. The rates are pretty competitive with existing taxi business, and their entrance to a market hasn't exactly brought down ride prices. I think most of the VC money are used on the "war" to gain dominance. Tech, marketing, lobbying, and such.