The less is more mantra may not be desirable for everyone. From one point of view (say, a seller's) the solution of "reduced number of options" may be a good w

The less is more mantra may not be desirable for everyone. From one point of view (say, a seller's) the solution of "reduced number of options" may be a good way to influence a quick and (potentially satisfying) decision (like Dan Ariely also says here - http://bigthink.com/ideas/20749. http://bigthink.com/ideas/20749.) But I as a consumer would definitely want to explore all the options before making a decision. One good fix here is to just understand that one can't have everything and learning to prioritize the needs.