This is a bit misleading as the article is about a service and not a product based business. The terms MVP and MRR do not translate well to a services based bus

This is a bit misleading as the article is about a service and not a product based business. The terms MVP and MRR do not translate well to a services based business as the two scale in vastly different ways. $10k monthly revenue does not equal $10k MRR as there's nothing reoccurring about it. If these are reoccurring revenues (say from a retainer) then the article does not mention it, and even if so MRR is much less impressive for a services business because scaling is so hard while in a digital product business, if there's demand scaling is considerably easier.