What they see is often determined by those counts in the first place, and what people decide to read/comment/share is more often than not because a post has a l

What they see is often determined by those counts in the first place, and what people decide to read/comment/share is more often than not because a post has a lot of likes/comments. Then they share it to get likes for them self. If the only incentive to read/share/comment was a genuine understanding or willingness to share and participate the entire space would be different.