In Brazil they are forbidden by regulation to take money directly for prescribing stuff but pharmaceutical companies are allowed to sponsor their trip for a med

In Brazil they are forbidden by regulation to take money directly for prescribing stuff but pharmaceutical companies are allowed to sponsor their trip for a medical conference in Hawai and other subtle bribery. How they know who deserves that? There are companies devoted to gather this kind of information - source: used to be IT manager for a pharmaceutical company.