And also the submission title "Quit everything and start writing" is different to the actual article title, but it looks like a newbie submitter who is still le

And also the submission title "Quit everything and start writing" is different to the actual article title, but it looks like a newbie submitter who is still learning the HN guidelines. That said, the article makes a valid point about consistency of tone of voice through an application, and that the tone and style of writing through a product forms part of the user's experience.