> The only place you fall into a trap here is if you're both unwilling to change the design in the future and you're wrong about the design. I'd change the "an

> The only place you fall into a trap here is if you're both unwilling to change the design in the future and you're wrong about the design. I'd change the "and" to an "or": is if you're unwilling to change the design in the future or you're wrong about the design. This is because: 1. Even if you're right about the design, and can make people want it, the market (which drives what people want/can be made to want) may change. You will have to change, usually sooner than you think; a great vision doesn't prevent the need for that. 2. If you're wrong about the design or don't have a good sense for "what is needed/works", no number of pivots will save you, because each pivot will likely be to something that people either don't need or doesn't work. A failure in either is a kiss of death.