If you're a local mayor or something, that might work. Above that level you need the press to communicate it, and they won't bother communicating your carefully

If you're a local mayor or something, that might work. Above that level you need the press to communicate it, and they won't bother communicating your carefully thought out message. At best you get a one sentence sound bite. I went and read some Obama speeches back in my university days. Some of them were quite well thought out, but they mostly got zero press coverage. And that's at the presidential level.