Spent a year working on an ecommerce platform with two other people. The company wanted their own custom thing, but at the same time to launch a new company thr

Spent a year working on an ecommerce platform with two other people. The company wanted their own custom thing, but at the same time to launch a new company through us. Lead kept wanting to imitate Shopify. I kept saying if we try to compete with Shopify we're already dead -- we're just a small team with maybe a couple years runway; it has to be different. Eventually the company we were working for abandoned the project and switched to Shopify, since, you know, we were building a poor copy of that anyway...