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I suspect it would be very tricky for a company like mine (internet startup with few competitors, the ones we have are large incubants in the market) to work to

I suspect it would be very tricky for a company like mine (internet startup with few competitors, the ones we have are large incubants in the market) to work together as this article suggests, especially because with free apps/websites the main goal is to retain a user/get them to sign up which wouldn't work if they were sent off site. I can see this working well for small brick and mortar businesses.

jane_vern 9y ago
Not quite. Unless you are competing with Google, they can't be possibly covering all possible customer cases and/or requests. For example, if a big company does XYZ and charges $100/month for that, it simply doesn't make sense for them to spend time on a customer, who needs just X and is willing to pay $5/month. That's where you step in.