I don't think this will ever be worth it for users that need a reliable ride at any time (e.g. families). These new subscription services are great if you want

I don't think this will ever be worth it for users that need a reliable ride at any time (e.g. families). These new subscription services are great if you want to drive a new car all the time and experience different models. But if you want to use the car whenever you want with no hassle and without cleaning it after/before every use, ownership (or leasing) is still the way to go.