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Sales: The very best books/resources on the subject are: 1. The Ultimate Sales Machine by Chet Holmes 2. Zig Ziglar's The Secrets of Closing the Sale 3. Brian
by jkuria 9y ago
Sales: The very best books/resources on the subject are:
1. The Ultimate Sales Machine by Chet Holmes
2. Zig Ziglar's The Secrets of Closing the Sale
3. Brian Tracy's The Psychology of Selling
Copywriting: The 3 Best Books (All out of print):
1. Tested Advertising Methods by John Caples
2. Scientific Advertising by Claude Hopkins
3. Breakthrough Advertising by Eugene Schwartz
If I could add a fourth it would be:
4. The Ultimate Sales Letter by Dan Kennedy
If you want to get even deeper, here is a longer list:
https://capitalandgrowth.org/questions/627/what-are-some-good-books-for-a-young-marketer.html https://capitalandgrowth.org/questions/627/what-are-some-goo...