The conclusion that "Free plans don't work" has been overly extended from data that doesn't suggest anything of the sort. What the data does suggest is that hi

The conclusion that "Free plans don't work" has been overly extended from data that doesn't suggest anything of the sort. What the data does suggest is that his free plan is meeting a majority of his user's needs, and hence the "extras" that people get for upgrading are not selling. What he needs to do is reduce the free plan so that more users' needs are addressed in one of the paid plans.