Economics 101 says supply equals demand at all price levels. So there is no one "what it's worth." Baking in (no pun intended) externalities into the price is

Economics 101 says supply equals demand at all price levels. So there is no one "what it's worth." Baking in (no pun intended) externalities into the price is better than just shuffling it off into the wastelands of government deficits. The market and I are not obligated to make a profit for Subway just because conditions have changed. If their entire value proposition was to be the lowewt cost food provider, that's on them.