The one thing AMP does right is have a hard and fast set of rules that pages must follow. Page performance for regular web sites dies a death from a thousand cu

The one thing AMP does right is have a hard and fast set of rules that pages must follow. Page performance for regular web sites dies a death from a thousand cuts. Was is the web developer who added that last analytics tag that made it slow? Or was it the 12 other third-party tags that already existed? Unless you have a single self-contained team who control the entire stack, do a ground up rewrite, or have a dedicated performance team, it's hard to hold the line against a thousand little things that slow the web down.