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Because "customer acquisition" means that a business offers something of value, reaches out to entities that might be interested in obtaining that value, and en

Because "customer acquisition" means that a business offers something of value, reaches out to entities that might be interested in obtaining that value, and enters into an agreement to supply that value for another value. That process is totally different from asking for donations (which is literally begging -- no value is being offered, but value is expected to be received.) Kickstarter can certainly produce valuable media, but it eliminates the possibility of a small group of people taking a risk on content. That will undoubtedly have major effects on the kind of content that is produced, the question is what will that impact be?

chriswarbo 9y ago
> That process is totally different from asking for donations Whilst donations might work for some, I was mostly talking about doing work (to provide value, e.g. writing, sculpting, etc.) for an amount agreed-upon in advance (either paid to an escrow service, or invoiced afterwards). Movie companies could take on the role of escrow service, rather than their current role as investment vehicle. > (which is literally begging -- no value is being offered, but value is expected to be received.) If 'no value is being offered' by movies, games, etc. then why do people already pay money for things like DVDs? Copyright can't be the reason, since that doesn't compel anyone to buy stuff they see no value in (copyright just restricts who can do the selling).