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There doesn't seem to be a clear reason to use Snapchat if you don't already know people on it. I found the app itself so confusing, I needed someone to explain
by j_m_b 9y ago
There doesn't seem to be a clear reason to use Snapchat if you don't already know people on it. I found the app itself so confusing, I needed someone to explain to me how to use it and what the point of it was. That is a UI smell to me.
As an investor, I wouldn't have much confidence in this product when top executives are departing after the IPO. The culture is exactly antithetical to the agile environment most developers are accustomed to and I don't see how they can attract talent. I don't even know how Snapchat could be monetized.
Contrast that to Instagram, a simple app based on Images and Videos with a clear way to monetize it (sponsored posts). If you can use Facebook, Twitter, etc. you can use Instagram. They can also easily clone any 'killer feature' that may come out Snapchat.
- emodendroket 9y agoI saw a few times posited the idea that Snapchat is some kind of dividing line between older milennials and younger ones/younger generations in that if you've never installed it or can't understand how/why to use it you're in the former group.
- j_m_b 9y agoYep, thought of that article when I made the comment. If the appeal is limited to a particular generation, that's bad news. The person who showed me how to use it doesn't really use it anymore. Anecdotally, that tells me people grow out of it.
- emodendroket 9y agoWell, maybe, but if, theoretically, the app were popular with everybody born after 1995 or so the problem would eventually solve itself. I've never known anybody who uses it though.
- deleted 9y ago[deleted]
- ben_jones 9y agoSnapchat IMO is still one of the best ways to flirt while in the early stages of a relationship. I don't see anything surpassing it in that niche.