I think (well, hope) that internet content creators will start to figure out different monetization strategies. Do online ads even show any kind of ROI? I suppo

I think (well, hope) that internet content creators will start to figure out different monetization strategies. Do online ads even show any kind of ROI? I suppose they must, but I'm curious what kind of numbers they actually get. It seems a lot of the tracking that is happening is in an effort for ad network companies to show their value. I'm hoping that eventually advertisers will realize that it isn't really worth their money to continue throwing money into the black hole that is internet ads.