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That was about time. I was always flabbergasted by how rough and confusing the search console was. I really like how Google are revamping their marketing/admin
by tnolet 9y ago
That was about time. I was always flabbergasted by how rough and confusing the search console was. I really like how Google are revamping their marketing/admin tools. The Google Optimize [0] tool is pretty nice and the only A/B testing tool I know that is already pretty powerful in the free tier.
0: https://www.google.com/analytics/optimize/features/ https://www.google.com/analytics/optimize/features/
- digitalengineer 9y agoRelevant: "Conversion rates are much lower than they should be.".... "For Google, conversion rate is based on visits instead of visitors." Source: https://www.abtasty.com/blog/data-scientist-google-optimize/ https://www.abtasty.com/blog/data-scientist-google-optimize/
- ssharp 9y agoI found it a bit clunky, personally, but you can't complain too much about free when the alternatives are rather expensive. The majority of A/B tests I run are not "visual" and based on javascript DOM changes, along with CSS changes. That workflow takes very little time to execute in VWO but wasn't that apparent with Google.