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Ads aren't just about click-throughs though. If someone is scrolling endlessly and seeing adverts every few minutes, that's still influencing them. Possibly mor
by aninhumer 9y ago
Ads aren't just about click-throughs though. If someone is scrolling endlessly and seeing adverts every few minutes, that's still influencing them. Possibly more so because they're in a comfortable cycle of absorbing snippets of information, and don't appraise it critically.
- jclardy 9y agoYes, exactly. Click-throughs are great and easily measurable, but showing a product name/image in the context of a user seeking content has value in itself.