Because for most kids who are going to college it isn't about learning or preparing for a future in something valuable. It is about "learning about yourself",

Because for most kids who are going to college it isn't about learning or preparing for a future in something valuable. It is about "learning about yourself", "gaining independence", finding a spouse, or simply getting to party for four years. You see college has become a rite of passage for many people. It is the equivalent to the high school prom. Very few people actually go to college with a plan. And the universities take advantage of this and sale a dream. It always cracks me up when I see a family go to visit a campus and return commenting on how great the campus was, how many extra curricular activities were available and the boy/girl ratio. Ask them about the course and your typical answer is that their son/daughter hasn't picked a major yet. I mean you as a family are about to spend $200K+ over four years and you don't know why you are spending it? Oh, sorry it is for the extra curricular activities & the nice campus. These people deserve to get ripped off.