What I do not get is that 1) Apple has the same panel suppliers but offers the 16/10, 2) even the premium pc laptops targeting the pro segment (X1 carbon, etc)

What I do not get is that 1) Apple has the same panel suppliers but offers the 16/10, 2) even the premium pc laptops targeting the pro segment (X1 carbon, etc) use a "mainstream" 16/9 instead of a pro 16/10. This is a real mystery for me...