I don't follow this at all. Yes companies are made by people not places, but people are in places. Those places matter a lot. Where will you find better peop

I don't follow this at all. Yes companies are made by people not places, but people are in places. Those places matter a lot. Where will you find better people, in downtown London or rural Iowa? Given a group of 7 people (posit some great team) their output is the same irrespective of location, sure -- but how did you get those 7 people? If you were in rural USA, your probability of ever having arrived at that situation is already much lower. If location truly didn't matter, then you'd be able to move your SF team to Iowa and save a lot of money, but that's not going to work.