He isn't a PR guy in the traditional sense at all. He has been anointed as a neo-PR guy now because his style of doing things (like responding to requests on T

He isn't a PR guy in the traditional sense at all. He has been anointed as a neo-PR guy now because his style of doing things (like responding to requests on Twitter with "Done,") is breathtakingly refreshing compared to PR from actual trained PR agencies