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That's interesting. I am admittedly using my recollection of data I saw a year or so back. Has the fraction of iOS users who pay gone down or the fraction of An
by sidlls 9y ago
That's interesting. I am admittedly using my recollection of data I saw a year or so back. Has the fraction of iOS users who pay gone down or the fraction of Android payers gone up?
- Pharaoh2 9y agoConversion on android has gone up, along with users on high-end android devices. At the same time CPI on iOS has gone up. Speculation: iOS users may be running into app fatigue and just don't want to install new apps anymore.