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Respectfully, I hear this advice for sales all the time, and it sounds silly unless you've already built a relationship. If someone cold-calls me and starts ask
by mLuby 9y ago
Respectfully, I hear this advice for sales all the time, and it sounds silly unless you've already built a relationship. If someone cold-calls me and starts asking open-ended questions, they're wasting my time.
- brucephillips 9y agoThis isn't sales. It's market research. Your point stands, though. It's actually harder to get market research meetings than sales meetings, because you have nothing to offer. You have to go through your network, or meet people obliquely through interest groups.