I would agree, if only I were given the choice. As it is, I have no way to know what the terms of a website are until I visit. The intent of the ads are also us

I would agree, if only I were given the choice. As it is, I have no way to know what the terms of a website are until I visit. The intent of the ads are also usually not made clear. If I don't view the ad am I allowed to read the content? I guess it boils down to what you think the Internet is. I feel I should be in control of my computer, and thus I get to decide which bits I allow onto my network and which of those bits are then rendered on my screen. If you've made content publicly available, it's mine to consume in the way I see fit. I don't see why I shouldn't, for example, be allowed to use a text based browser to view content or browse with JavaScript disabled. Payment for content is of course difficult for websites, but I just don't feel an ad based revenue is feasible on an open web, precisely because the web is open. The platform does not support the notion of content creators implicitly dictating terms.