At a certain level of complexity, it's easier to simply externalize costs than to improve the product. Especially when you have organizations as large as Google

At a certain level of complexity, it's easier to simply externalize costs than to improve the product. Especially when you have organizations as large as Google, it's hard for any single employee to make decisions in the best interest of the user, as there are massive incentives all the way up the ladder to maximize short term profits. It's really on small, agile companies to innovate.