The couple folks I know of who got the iPhone X were really keen on animojis, so Apple artificially limiting animojis to the X seems to be driving a few sales.

The couple folks I know of who got the iPhone X were really keen on animojis, so Apple artificially limiting animojis to the X seems to be driving a few sales. There's no technical reason you can't do them on a regular old iPhone 8 since they only use the regular camera. It's purely a marketing limitation.