As I understand it, from a second-hand but reliable recounting, in the foreign market (outside Germany), the two Aldi's have mostly divided the markets on a cou

As I understand it, from a second-hand but reliable recounting, in the foreign market (outside Germany), the two Aldi's have mostly divided the markets on a country basis. (One or the other will be present in a country, but not both.) The large and rich U.S. is the exception, where the Aldi name is used by one of the two (from other comments here, Aldi Nord, I guess -- oops, another comment says Sued), while the other (Aldi Sued, then -- or Nord, it seems) is present through its Trader Joe's mark and model. By me, the nearest Aldi is a dingy looking affair with a pretty small and limited selection. I don't mean of brands, but simply of products and produce. This may be just this particular location, which is kind of out of the way. Trader Joe's has been very slowly expanding its store base, and those I find much more useful, though they are still small and don't have the range of coverage that a supermarket has. I've seen the same employees at those stores for years -- and years. And gotten to know some of them, to varying degrees. Their staff stick.