> Now imagine that they put the search in some difficult place so you are forced to see "their portal" you don't care about every time you want to search anythi

> Now imagine that they put the search in some difficult place so you are forced to see "their portal" you don't care about every time you want to search anything. A "difficult place" like http://search.yahoo.com/ http://search.yahoo.com/? That's existed for a good 5 years. And it's a completely lie that the first 2 pages of search results was paid results.