Sure it is. I don't disagree for a second. But there is no shortage of sales people that will promise things they can't deliver very effectively to decision m

Sure it is. I don't disagree for a second. But there is no shortage of sales people that will promise things they can't deliver very effectively to decision makers. CIOs, CTOs, and CEOs are not stupid. More often than not when they throw big money at organizational priorities, they know those projects will come up short in one way or another. But if they spend all their time focusing on getting those things perfect, they will be standing in the way of progress in other areas. And when they are focused on getting one of those priorities right, they aren't looking at spending five figures a week on a single person for a consulting engagement focused primarily on software development. Maybe occasionally, but not usually.