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When you charge $100, and the client wants to negotiate, psychologically, $10 seems like a little change, but is actually 10% of your revenue. If you charge $1
by douglaswlance 9y ago
When you charge $100, and the client wants to negotiate, psychologically, $10 seems like a little change, but is actually 10% of your revenue.
If you charge $10,000 / week, and the client wants to negotiate, they'd have to argue to remove $1000 / week for an equivalent change in revenue, which is much different psychologically.