That type of advertising is fairly ineffective at "convincing" someone to make a purchase. Compared to more modern advertising techniques (like Facebook or Goog

That type of advertising is fairly ineffective at "convincing" someone to make a purchase. Compared to more modern advertising techniques (like Facebook or Google) and their advertising resulted in me making a 100k purchase of software. The TV cannot market particular seminars, or blog posts that I might find relevant to what i'm doing right now, but google and FB can. It's scary and interesting.