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Sites like Bloomberg often run A/B tests on headlines before choosing the winner. You can see the original title (another variation) in the URL.
by gk1 9y ago
Sites like Bloomberg often run A/B tests on headlines before choosing the winner. You can see the original title (another variation) in the URL.
- headlinecop123 9y agoWhen I posted the comment, the hackernews submission was titled something along the lines of "Bitcoin recovering from 13k drop"; it has since been changed.
- adtac 9y agoWhat do they try to optimise? Number of clicks per minute? Do the writer submit a bunch of titles to the dashboard from which the system A/B tests? Or do they manually try different variants?