3 ms·
That's curious, because I was just at a talk by Alma Whitten who said that Google didn't use any of the GA data for profiling or ad-related stuff, and simply pr
by liedra 16y ago
That's curious, because I was just at a talk by Alma Whitten who said that Google didn't use any of the GA data for profiling or ad-related stuff, and simply provided it as a service. Did I misunderstand her, or, possibly, you?
- sounddust 16y agoEven if they don't use it from their side to maximize the efficiency of displaying ads, they want you to use it to maximize your AdWords performance and/or AdSense revenue. They make it easy to link your account to your AdWords/AdSense account so that you can run tests and reports.
- 124816 16y agoAlma Whitten might be uninformed. (Was this talk recorded? Do you have a link to it?) There are some options in the account UI that, if enabled, allow Google to do some analysis of your data. Link directly to their help center: http://www.google.com/support/analytics/bin/answer.py?hl=en&answer=87515 http://www.google.com/support/analytics/bin/answer.py?hl=en&...
- liedra 16y agoOoh, okay, I think I see where the misunderstanding is: I was asking Alma (in questioning time at a talk at the IFIP/PrimeLife summer school ( http://www.cs.kau.se/IFIP-summerschool/program.html http://www.cs.kau.se/IFIP-summerschool/program.html ), which was unfortunately not recorded) about website users' information, not the data of the website itself. Though it's a pretty fine line there, isn't it! I told her that I blocked google analytics because I didn't want it to find out things about me for advertising etc. She responded saying that Google doesn't do that, but now that I think about it she was probably saying that Google doesn't profile me specifically, nothing about anonymised data... yeah, now I'm not so sure. :)