4 ms·

I don't know why but it kind of rubs me the wrong way PR agencies for Kickstarter/crowd-funding even exist. I'd rather back something that had someone passionat

by nimos 9y ago

I don't know why but it kind of rubs me the wrong way PR agencies for Kickstarter/crowd-funding even exist. I'd rather back something that had someone passionate with a shitty cell phone video over the generic sterile PR videos that everything seems to have now. https://twitter.com/Woodshedagency https://twitter.com/Woodshedagency The hashtags on their twitter description almost seem like satire.

the-dude 9y ago
This does not work ( passionate developer with a failed KS ) edit : and this was not because the project sucked, the project is profitable now.
- Xeoncross 9y ago
  2x ditto
matte_black 9y ago
I don’t. Some low budget shitty cell phone pitches are down right cringey. There is nothing wrong with hiring a PR firm to present your pitch in the best light. It’s part of fundraising.
- kjrose 9y ago
  Pretty much. You need to hire the people who know how to do the job right. Ironically showing wisdom in that means the money donated will likely also be used correctly by hiring the right specialists.
  - the-dude 9y ago
    Insightful, had not considered this point of view.
kjrose 9y ago
The reason these guys exist is because the difference between a 100k+ campaign and a 10k failed campaign can come down to straight marketing which most engineering minded folks are not trained/knowledgeable with.
DoreenMichele 9y ago
The hashtags are also all in all caps, which gives me pause as to their fundamental competence as PR people. All caps lettering is hard to read. It is also viewed by most people online as yelling at people. Neither is a smooth public relations move.
- scoggs 9y ago
  Unless we are all terribly mistaken about Woodshed Agencies' goals. Maybe they have been really successful because we aren't looking their goals in the correct light? Is it to operate smoothly by ruining and preventing all public relations moving forward?
  - deleted 9y ago
    [deleted]
justboxing 9y ago
> The hashtags on their twitter description almost seem like satire. Yeah. Screaming in ALL CAPS too. > #DIGITALBUSINESSDEVELOPMENT #MULTIMEDIAPRODUCTION #CROWDFUNDING #CONSULTING #DETROIT #ENGAGEMENT #NEWYORK #CHICAGO And their twitter background. Hipster all the way.
dogma1138 9y ago
It’s worse there have been a few “PR” agencies looking for “talent” in a few maker spaces and hacker spaces in London. I know of 2 people who are somewhat known but still very minor in the maker space community being contacted directly to join a team/advise on Kickstarter projects all of which seemed like and over promising scam or some cheap Chinese custom gadget you can get on Aliexpress. There is now effectively a new business where “PR” firms fun the marketing cost in favor of 50% or sometimes more of the campgain and pretty much after that they cut the cord and go to fund their next scam.
sillysaurus3 9y ago
@Woodshedagency just hid all their tweets. This isn't looking good.
- grkvlt 9y ago
  And then un-hid them...! For a PR agency they seem a bit unclear on the concept of optics and, indeed, the management of relationships with the public. > We're currently turning on all of our social media, sites, and lines of communication. They will remain on. Clearly turning them off was a big mistake. More on that in a bit. Jeff and I plan on staying online all night to answer and address any and all questions [0] 0. https://twitter.com/Woodshedagency/status/943632233088405505 https://twitter.com/Woodshedagency/status/943632233088405505

by nimos 9y ago

the-dude 9y ago

This does not work ( passionate developer with a failed KS ) edit : and this was not because the project sucked, the project is profitable now.

Xeoncross 9y ago
2x ditto

matte_black 9y ago

I don’t. Some low budget shitty cell phone pitches are down right cringey. There is nothing wrong with hiring a PR firm to present your pitch in the best light. It’s part of fundraising.

kjrose 9y ago
Pretty much. You need to hire the people who know how to do the job right. Ironically showing wisdom in that means the money donated will likely also be used correctly by hiring the right specialists.
- the-dude 9y ago
  Insightful, had not considered this point of view.

kjrose 9y ago

The reason these guys exist is because the difference between a 100k+ campaign and a 10k failed campaign can come down to straight marketing which most engineering minded folks are not trained/knowledgeable with.

DoreenMichele 9y ago

The hashtags are also all in all caps, which gives me pause as to their fundamental competence as PR people. All caps lettering is hard to read. It is also viewed by most people online as yelling at people. Neither is a smooth public relations move.

scoggs 9y ago
Unless we are all terribly mistaken about Woodshed Agencies' goals. Maybe they have been really successful because we aren't looking their goals in the correct light? Is it to operate smoothly by ruining and preventing all public relations moving forward?
- deleted 9y ago
  [deleted]

justboxing 9y ago

> The hashtags on their twitter description almost seem like satire. Yeah. Screaming in ALL CAPS too. > #DIGITALBUSINESSDEVELOPMENT #MULTIMEDIAPRODUCTION #CROWDFUNDING #CONSULTING #DETROIT #ENGAGEMENT #NEWYORK #CHICAGO And their twitter background. Hipster all the way.

dogma1138 9y ago

It’s worse there have been a few “PR” agencies looking for “talent” in a few maker spaces and hacker spaces in London. I know of 2 people who are somewhat known but still very minor in the maker space community being contacted directly to join a team/advise on Kickstarter projects all of which seemed like and over promising scam or some cheap Chinese custom gadget you can get on Aliexpress. There is now effectively a new business where “PR” firms fun the marketing cost in favor of 50% or sometimes more of the campgain and pretty much after that they cut the cord and go to fund their next scam.

sillysaurus3 9y ago

@Woodshedagency just hid all their tweets. This isn't looking good.

grkvlt 9y ago
And then un-hid them...! For a PR agency they seem a bit unclear on the concept of optics and, indeed, the management of relationships with the public. > We're currently turning on all of our social media, sites, and lines of communication. They will remain on. Clearly turning them off was a big mistake. More on that in a bit. Jeff and I plan on staying online all night to answer and address any and all questions [0] 0. https://twitter.com/Woodshedagency/status/943632233088405505 https://twitter.com/Woodshedagency/status/943632233088405505