Originally WhatsApp ran completely on a subscription model, users would pay a small fee to use the service and users were okay with that because it would mean n

Originally WhatsApp ran completely on a subscription model, users would pay a small fee to use the service and users were okay with that because it would mean nobody would try to commercialize their information. Then Facebook gobbled them up, they removed the small subscription fee (not even giving an option to keep on paying it) and went: "All your data are blong to us".