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> Submitting your articles to publications is a very easy way to get a lot of free exposure. For example, my most successful post [1] generated 36k views and 1

> Submitting your articles to publications is a very easy way to get a lot of free exposure. For example, my most successful post [1] generated 36k views and 1.5k medium subscribers in the first couple of weeks just by being accepted to HackerNoon. Same here. Though I did not really end up getting 36k views just 10% of that. Before Hackernoon, my read count hovered around 300-400, though I would like to believe it will grow. > Collecting email addresses is extremely easy. Design a pretty CTA image that links to your email sign up form. Bonus points if you'll create a free guide or some other giveaway. This makes Medium about 95-99% as effective at building an audience on a custom blog. The post mentioned above generated about 200 email signups over time, which is pretty good for free exposure I wouldn't have gotten otherwise. If possible, please expand on this. I have zero email marketing experience so really want to start something on that end. Any links/tutorials on building a CTA image and adding on a blog post will help.

rayalez 9y ago
It's really simple. My newsletter CTA looks like this: https://cdn-images-1.medium.com/max/1520/1*pDNISBRJFawWMkNX75g2zA.png https://cdn-images-1.medium.com/max/1520/1*pDNISBRJFawWMkNX7... Just photoshop together a pretty image inviting people to subscribe. My free guide cta looks like this: https://cdn-images-1.medium.com/max/1520/1*MrvefAFP7GtyAtPZY73Vhw.png https://cdn-images-1.medium.com/max/1520/1*MrvefAFP7GtyAtPZY... Put together a short pdf in your area of expertise, and offer it to email subscribers. Sometimes I simply send people to a landing page that looks like this: https://startuplab.io/free-guide https://startuplab.io/free-guide Keep it simple, minimal information, promise value, address potential objections, show a signup form and a big subscribe button. Here's some good advice on putting together a simple landing page: https://www.youtube.com/watch?v=GVRf3MeFKm0 https://www.youtube.com/watch?v=GVRf3MeFKm0 If you're interested in email marketing in general, I highly recommend Alex Becker's courses. I don't know if HN audience will like him, but I've learned A LOT from this guy and I love his tutorials. You can find his introductory course here: http://alexbecker.org/membership-area/ http://alexbecker.org/membership-area/ Feel free to email me if you need more advice(raymestalez@gmail.com).

rayalez 9y ago

It's really simple. My newsletter CTA looks like this: https://cdn-images-1.medium.com/max/1520/1*pDNISBRJFawWMkNX75g2zA.png https://cdn-images-1.medium.com/max/1520/1*pDNISBRJFawWMkNX7... Just photoshop together a pretty image inviting people to subscribe. My free guide cta looks like this: https://cdn-images-1.medium.com/max/1520/1*MrvefAFP7GtyAtPZY73Vhw.png https://cdn-images-1.medium.com/max/1520/1*MrvefAFP7GtyAtPZY... Put together a short pdf in your area of expertise, and offer it to email subscribers. Sometimes I simply send people to a landing page that looks like this: https://startuplab.io/free-guide https://startuplab.io/free-guide Keep it simple, minimal information, promise value, address potential objections, show a signup form and a big subscribe button. Here's some good advice on putting together a simple landing page: https://www.youtube.com/watch?v=GVRf3MeFKm0 https://www.youtube.com/watch?v=GVRf3MeFKm0 If you're interested in email marketing in general, I highly recommend Alex Becker's courses. I don't know if HN audience will like him, but I've learned A LOT from this guy and I love his tutorials. You can find his introductory course here: http://alexbecker.org/membership-area/ http://alexbecker.org/membership-area/ Feel free to email me if you need more advice(raymestalez@gmail.com).